Innovation, John Kao’s insights
With respect to new product development initiatives, he challenges us to embrace a dexterous and daring approach rather than a artless and timid one; a paradigm especially relevant in a Web 2.0 marketing environment.
With respect to new product development initiatives, he challenges us to embrace a dexterous and daring approach rather than a artless and timid one; a paradigm especially relevant in a Web 2.0 marketing environment.